Start with a comms audit
A clear-eyed look at what's working, what isn't, and the changes that would make the biggest difference - with practical tools to act on them.
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Most teams don't lack ideas or effort. What's missing is a clear picture: which of your communications are working, which aren't, and why. Without that, it's hard to know where to focus - or what to say when someone asks about your strategy.
A comms audit gives you that picture, and the tools to do something about it. It's a contained, fixed-price piece of work with a clear start, a clear end and outputs your team can use straight away.
How it works
A structured process, typically delivered within two weeks of our discovery call:
A questionnaire and a review of your existing data - your website, channels, analytics and past campaigns. The more you put in, the sharper the result (allow at least an hour).
A 60–90 minute discovery call to go deep on where you are, what you're trying to achieve and where it's getting stuck.
Analysis against a clear diagnostic framework, with follow-up questions by email as needed.
A written report, walked through together on a 60-minute delivery call.
What you'll have afterwards
A practical, plain-English report covering where you are now, your audiences, your positioning and messaging, and three priority recommendations - each with a clear first step.
Plus a toolkit your team can use from day one:
A messaging framework: your core message, the supporting messages beneath it and clear guidance on what you are and what you're not.
An audience persona: one primary audience, brought to life: who they are, what they need to hear, where they are and what will move them to act.
A content framework: a practical content schedule with suggested topics and content buckets, so the team can post more strategically.
A reporting template: a simple monthly format covering the few metrics that actually matter, built to be filled in without reformatting every month.
You're left with tools that change how the work gets done, not just a document that sits in a drawer.
The investment
£2,500, fixed. You know exactly what you're getting and what it costs.
What happens next
Many organisations use the audit as a starting point. Once we both know what's needed, I can help you put it in place on a project, retainer or fractional basis. There's no obligation; the audit stands on its own.